Louis Vuitton launches first iPad app

Luxury French fashion label, Louis Vuitton, has joined the Apple revolution with the recent release of its first iPad application. Entirely adapted from the book Louis Vuitton: 100 Legendary Trunks, the app – created in collaboration with Les Editions de La Martinière – delves into the 150 year history of the brand’s world famous luggage pieces.

A company synonymous with the art of travel, Vuitton has, since its inception been creating iconic trunks, luggage and bags to accompany the world’s stars and genteel folk on their adventures around the world – no less than illusionist Harry Houdini, Sharon Stone and Elizabeth of England to name but a few. The new app, with over 1000 illustrations, 40 video clips and 6 ways to browse, allows readers to immerse themselves in tales of wonder, craftsmanship and voyage all in relation to the signature product that is the Vuitton trunk.     

Available in four languages and retailing at 18.99 US$, the app is available in 123 countries and sold exclusively on the App Store. From Vuitton one can expect only the best in design and innovation, so for those of you with an interest in fashion and travel, this latest product is sure to please.

Preview it on Youtube: http://youtu.be/PSnpUjX3-aQ

More info: www.louisvuitton.com